Bookstores routinely have sections with labels like “Metaphysics” or “Paranormal.” Walking through Borders a few hours ago, though, I saw they not only had that section, but another, good sized section next to it: “Magical Studies.”
There’s something telling about seeing it phrased this way, leaving the euphemisms for the other section and pitching the appeal directly at people who want to practice the occult. Apparently Borders figures aspiring occultists are a significant chunk of the marketplace. They may well be right.
How widespread is this in your experience? Have you known anyone who’s gotten into the occult? Tell us your stories.